4 Types of Noble Bullshit That Are Distracting You
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Today on the show we are going to be talking about ways that we deceive ourselves that feels like it is doing the right thing. Today we are going to be talking about a specific type of species of brand bullshit that I call noble bullshit. Noble bullshit is something that entrepreneurs will experience at every level of their journey. There are some very common and fairly visible ones at the earlier stages of entrepreneurship that many people experience and there are some more subtle ones that we will get into as well.
Why do I say noble bullshit? A lot of these things feel like you are doing the right thing. It feels like you are doing a good thing so you feel noble when you are lost in this distraction. That is why they are so dangerous because it might feel like the right thing but it is hurting you in the long run.