Today on the show we have Zion Kim. Zion runs a portfolio of many different businesses and agencies all dedicated to helping entrepreneurs have a business that really serves them and frees them up to be in their best zone of genius and best self. This is a problem or solution that he has dedicated himself to because he has also dedicated himself to this practice in his own entrepreneurial journey. We are going to hear many stories of the tough choices that he made in order to create a business that serves him.
We are going to learn that sometimes you can grow a business and create a lot of success but it is not exactly the success that you ultimately wanted to create. Zion is going to talk about how to avoid a lot of those pitfalls of the success that you don’t want to create and what to do to reorient your business so that it serves you, lights you up, and allows you to be at your very best. He brings a really big heart to this space that the world needs to see more of in many different leaders.
Today we are going to be talking about your secret value. We will explore what your secret value is and how you use it in your business to make what you do one-of-a-kind. I will also share more about how I am using this in my life and in my business by finding new ways to add value and create one-of-a-kind results and experiences for my clients.
It has been ten years since I first started out on my entrepreneurial journey. Which brings the question – When do you really become an entrepreneur? That is something that I want to explore with you today and share the three most profound lessons that I have learned over these last ten years that might help you on your journey.
Recently I have been taking a group of entrepreneurs and coaches through a month-long process of creating a signature talk. One of the things that I asked them at the end of our 4 weeks together – What were some of the side benefits that working on this talk provided for you and your business? I got a lot of interesting insights that I wanted to share with you today to celebrate the success of some of these students and to really give you an idea of everything that you can benefit from when it comes to having a good signature talk that you can rely on, give anywhere and that you know is set up to attract your ideal clients.
Today we are talking about 80-20 Ecommerce marketing, particularly email marketing and we are going to be chatting about that with an expert in the field, Adam Moody. Adam just recently released The 80-20 Ecommerce Marketing Playbook which is a small, very highly distilled book with the essentials for what you need to really grow and scale an Ecommerce business in 2022.
We are going to be breaking down a lot of the details of what it takes to run a great Ecommerce business so if you want to improve your emails, conversion rates, and SEO then this is going to be a highly tactical great episode for you and I recommend checking out the book as well.