Your Voice Can Change the Room: How to Be Seen, Heard, and Paid Through Podcast Guesting with Carolee Moore
In this episode of the Story Engine Podcast, I sit down with Carolee Moore, an expert storyteller who helps corporate leaders and subject matter experts find their voice, get on the right podcasts, and turn their visibility into real business growth. What stood out to me most is how Carolee doesn’t just focus on booking interviews—she helps people reconnect with their authentic voice after years of operating inside corporate expectations. We explore how storytelling, when done right, becomes the bridge between deep expertise and real influence.
Carolee shares her journey from growing up in Jamaica surrounded by storytelling, to navigating corporate America, to building (and walking away from) a successful marketing agency that no longer aligned with her. We also dive into how podcast guesting can fast-track credibility in B2B spaces, why so many experts struggle with visibility despite their experience, and how finding your voice can literally “change the vote” in the rooms that matter most. If you’ve ever felt unseen, under-recognized, or stuck playing small—this conversation will show you a new path forward.
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We discuss:
- 02:09 – Corporate Life, Structure, and Suppressed Creativity
- 03:30 – Building (and Closing) a Multi-Six-Figure Agency
- 04:24 – The Pivot: From Marketing to Podcast Guesting
- 05:31 – The Types of Experts She Works With
- 07:41 – Why Podcasting Works for High-Level Experts
- 09:00 – Turning Stories Into Credibility and Sales
- 11:14 – The Hidden Struggles of High-Achieving Experts
- 12:46 – Watching Less Experienced People Win (and Why It Hurts)
- 14:08 – The Real Transformation: Finding Your Authentic Voice
- 16:46 – Integrating Visibility With Sales and Business Strategy
- 17:23 – The Boardroom Moment That Changed Everything
- 19:00 – Speaking Up and Changing the Vote
- 20:58 – Learning to Own Your Voice
- 21:39 – Underpricing and Positioning Lessons as an Agency Owner
- 22:46 – A Major Win: Earning a Year’s Salary in One Day
- 23:30 – Learning to Celebrate and Step Away
- 24:44 – The Story Reflection: From Silence to Impact


