Story Roadmap Session with Beth Berry

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Today on the show we have Beth Berry. This is going to be a little bit different than my typical podcast interviews. This is actually a recording of a coaching session that I did with Beth Berry. Beth recently reached out after I was doing a flash sale on my Story Roadmap Sessions and booked a session to talk about the origin story for Revolution From Home. One of her offers in Revolution From Home is a year-long transformational program for mothers. We are going to get into a lot of the details of what that is and what that looks like.

You are going to get to be a fly on the wall in me coaching Beth, asking her questions about her ideal clients, what her offer is like, and different moments in her life, and gathering information to then create a story that she can use. In about 20-30 minutes you are going to get to see how I go through this process of asking them all of these questions to create a powerful story and you will get to hear Beth’s story told through my words at the end of the episode.

We discuss:

[02:41] Beth shares about her ideal client that she would like to work with.
[04:21] She talks about her program and offers. The biggest one is a year-long program called Mother Worthy.
[08:12] The big points of value in her year-long program are community, getting out of our own way, alignment, and feeling more empowered.
[12:10] Screen addiction is taking the place of the community support that we used to have more of and mothers are never getting a break. They put their children in front of screens but feel guilty about it.
[13:10] Motherhood is one of the most important roles on the planet but it is valued as if it is one of the least important roles.
[16:39] She shares the unique things about her program and process.
[19:21] It was a turning point moment when she realized that she had to start centering some of her own needs. Her needs had to matter too.
[22:17] She shares a moment of being part of a community that sees and supports her, being self-aware, compassionate, and confident as a woman.
[24:51] Kyle shares the story he crafted for Beth.
[31:44] It is important for women to be seen by themselves and others around them and really be confident in who they are.
[32:19] So much of the power of a sales page is in storytelling. Really getting to the heart of what these women are struggling with and longing for is key.